Clover PR

The Fresh Cut

A Conscious Creative Agency

#FreshFriday // September 22

Team clover is taking in every last bit of the summer heat in the desert this weekend as it is officially fall. Check out the latest #FreshFriday for the last reads of summer before we go all #PSL on you. #MexicoStrong (HuffPost)

We all were literally shook this week with the news of Mexico City getting hit with a 7.1 earthquake hours after we had a small one here in LA, taking the lives of many and destroying buildings across the capital. This article shares how you can help - from donating financially to the Mexican Red Cross to using social media to share rescue information. Every little bit of support will help the victims in Mexico City as they repair the damage.

Facebook Official (Guest Of A Guest)

Goop opened its first permanent location right next in Brentwood, CA this week. The trendy lifestyle brand has held many temporary pop-ups, but now you can stop in anytime to hear any of your favorite goopisms in their 1,300 square foot lab. The store features a greenhouse, living room, kitchen and apothecary all for people to come and experience the goop brand.Shoppables will include skincare, kitchen essentials, coffee table books, and a few pieces from Goop's limited edition capsule line with Christian Louboutin. Yes, they will be selling Gwyneth's favorite #RedBottom heels.  

Home Is Where The Happiness Is (The Cut)

The past couple years have brought multiple studies on whether or not your stress and worries affect your personal happiness. Strong links suggest positivity has a substantial effect on your health, but another study says otherwise. After testing 700,000 women in the UK and finding no correlation between their health and happiness, they took a further look into factors that could play a role and found the number one factor that affects happiness is where you live. A Stanford study that looked at America and China and found that Americans maximize their positivity and minimize negativity in their lives which lead to greater health. For a country that started fast food, we sure are making a comeback in the health and wellness world.

Party Of Two Please (MindBodyGreen)

New York is yet again getting another to die for restaurant. This time hospitality giant Esquared partnered with the co-founder of NY’s favorite vegan joint By CHLOE. Perfect for the winter months ahead, the new digs will feature Middle Eastern and Mediterranean-inspired cuisine from resident chef Eden Grinshpan who will be bringing ideas from her family roots and travels. She’s been featured on both the  Cooking Channel and Food Network where she regularly follows the trend of vegetable-heavy dishes and elevated cuisine to stay relevant with all the NYC fit chicks. The soon-to-be-named restaurant is set to open in early 2018.

Have a great weekend!

xx, team clover